February 10, 2016

6 Tips on How to Use Pinterest as a Marketer


Pinterest for Marketers

Here is a good post on how to use Pinterest as a marketer, the theme of this website. I’m being lazy today, so I thought I’d just “pin” the article on Pinterest and you can click through to get to the full article. Here are the highlights:

  • Don’t be the dullest kid on the block—keep people engaged, put up some goofy, crazy, zany, or controversial stuff.
  • Keeping it interesting… one board at a time—quality over quantity. Never have multiple boards with only one or two pins.
  • Conduct equal opportunity pinning—80 / 20 rule: Promote other people’s pins and articles 80 percent of the time, your stuff 20 percent of the time.
  • Aim to rank high in Pinterest search—Pinterest has its own search, so create boards and pins that are keyw0rd-rich.
  • Integrate to make great email marketing campaigns—you want higher open rates, right? If you link to an image, your open rates might just rise.
  • Vote! Like! Share! Win! Hold a contest. There are tons of ways to get people active on your boards.

Read the full article by clicking through the image above. Bottom line: Use this newest social media juggernaut called Pinterest to build your brand and leverage your existing marketing campaigns.

About Bill Davis

Bill Davis is an internet marketing expert who can show you how to build an internet marketing business that is profitable, successful, and popular.

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